purchase viagra onlinebuy CIALIS 20mg
Government's Scopes-person PDF Print E-mail
Written by Mike Njeru   
Wednesday, 04 July 2007

There can hardly be a public office in Kenya today as perplexing as that of the Government Spokesperson.

Interestingly, when the office was established in June 2004, many read in the move the government's resolve to improve fluency in its discourse with its public. With a milieu of politicians and senior government officials contradicting each other in farcical manner, creation of the office could never have been more welcome. It looked good to introduce concord in a camp that was taking the character of a madhouse. Indeed, coming at the half-way mark of President Kibaki's five-year term, it held the potential of tidying up the corporate image of his administration on the election-ward stretch. And not only was the office the first of its kind in the country, it also had as its first occupant an accomplished professional who seemed just the fitting choice for a trail blazer. Dr Alfred Mutua possessed, by the time of his appointment, 14 years' experience in both print and broadcast journalism, and was a filmmaker of fair international renown.

There were of course the cynics, who saw the office as a propaganda tool and hardly a fitting recipe for better governance. Critical questions were asked about its practicality and the job description of the office holder. Exactly on whose behalf did the spokesperson speak: the government, the cabinet or the president? To whom was the office answerable, and how would it, for instance, relate to the Presidential Press Service? Was it the offices responsibility to locate information on certain issues or to wait and be briefed?

alfred mutua
man at work

The spokesman's bungling performance in his first key task gave the critics an early score and extinguished much of the anticipation that many Kenyans had had in him. In his attempts to manage the Anglo-Leasing outrage, he and the then minister for finance David Mwiraria openly contradicted each other. Yet, many may still have hoped that this experience would serve as an eye-opener for the government's new piper, and may have expected him, being the consummate practitioner that he was, to shore up his sloppy act and achieve a first-rate performance for the team. But as it has turned out, this was just the ominous start to a three-year spiral that has left Mr Mutua's office in a precarious position. Today, Alfred Mutua is attracting a lot of heat, and it is the kind of heat he would well have avoided. Then again, maybe this is just what he was after.

If the government spokesman's (apparent) woes stemmed purely from how or what information is disseminated to the public by his office, then his critics would not have as much leverage against him as they now do. But Mutua has most fiercely been criticized not for his choice of information to propagate or the manner in which he does it, but for venturing beyond that very role, intended to promote clarity in government communications thus bolstering accountability. He has been faulted for reinventing himself into the government ‘scopesperson,' ostensibly being on hand to deal with anything and everything in the wide scope of government affairs.

The Office of Public Communications, which is the umbrella office of the government spokesperson (Mr Mutua doubles as Director of Public Communications), outlines on its website its functions as follows:

  • Carrying out research on factors underlying negative opinion on the Government and providing appropriate strategies to address such negative opinion;
  • Propagating Government policies, programmes and disseminating accurate information;
  • Advising the government on best practices in dealing with the media;
  • Anticipate public concerns and responding to them appropriately;
  • Liaising with the media on matters touching on the Government, media and the general public;
  • Liaising with ministries/departments on matters relating to dissemination of relevant information pertaining to their operations; and
  • Editing and producing journals and other publications aimed at improving Government image.

Alfred Mutua did devise ways that would indeed appear to facilitate the performance of these functions by his office. He initiated weekly media briefings (held at his KICC office every Thursday at 3pm), as well as frequent (televised) meetings (a la press conferences) in town halls around the country to ‘discuss' public concerns. His office has also been involved in the release of literature enumerating the achievements of the government, and launched a vigorous patriotism campaign dubbed "Najivunia Kuwa Mkenya" or "I'm Proud to be Kenyan." And while contestations abound to the sincerity, timing and even relevance of some of these activities, they would seem somewhat within acceptable limits of the job description of a government spokesperson.

The government spokesman however is transmogrified into a perplexing animal when he engages in the kind of activity that has seen Energy Minister Simeon Nyachae breathing fire down his neck. It certainly is not easy to see how Mr Mutua intended to be furthering the cause of his office by ordering on camera the arrest of Ministry of Roads' engineers and contractors. If his actions helped the public understand why the recently carpeted roads were already wearing away and what was being done about it, then that explanation was lost in the more discernible usurpation of powers clearly not vested on him. What, with the various titles he is now donning on many a cartoon strip and web log, like Commissioner Mutua, and Works Inspector Mutua. A member of parliament, expressing outrage at Mr Mutua's actions, even posited the possibility that the civil system has collapsed to the extent that a senior officer is allowed to interfere with the operations of other government organs. That is without doubt the kind of sentiment that the government spokesperson, charged with casting the government in positive light, ought never to evoke from the public he serves.

So the same public that anticipated increased openness and responsiveness from the government with the creation of the office of government spokesperson three years ago now watches the antics of Mr Mutua with a sense of growing unease. Has the office of the government spokesperson improved the government's public image? If the skeptics are deemed to be carrying the day and Mr Mutua needs some advice, ace blogger P Gathara, at has it for him (borrowed from e-lauGhs):


"This is an actual report that was turned in by a brick mason after an injury. This is what he said to his employer:

‘When I got to the building, I found that the hurricane had knocked off some bricks from the top. So, I rigged up a beam with a pulley at the top of the building, and I hoisted up a couple of barrels full of bricks. When I had fixed the damaged area, there were a lot of bricks left over. Then I went to the bottom and began releasing the line. Unfortunately, the barrel of bricks was heavier than I was and before I knew what was happening the barrel started coming down, jerking me up and I decided to hang on since I was too far off the ground by then to jump. Half-way up, I met the barrel of bricks coming down - FAST.

I received a hard blow on my shoulder. I then continued to the top, banging my head against the beam and getting my finger pinched and jammed in the pulley. When the barrel hit the ground - HARD - it burst its bottom, allowing the bricks to spill out. I was now heavier than the barrel. So I started down again at a high speed! Half-way down, I met the empty barrel coming up - FAST.

I received severe injuries to my shins. When I hit the ground, I landed on the pile of spilled bricks, getting several painful cuts and deep bruises. At this point I must have lost my presence of mind because, I let go of the line. The barrel came down - FAST - giving me another blow on my head, putting me in the hospital. I respectfully request sick leave.'

(And so should you Mr. Government Spokesman)"





Digg!Del.icio.us!Google!Facebook!Technorati!StumbleUpon!Newsvine!Yahoo!Ma.gnolia!Free social bookmarking plugins and extensions for Joomla! websites!
Trackback(0)
Comments (7)add
0
Goebbels- the idle mind
written by Stephen Wanyama , July 04, 2007
So much time, so little to do. The trouble is, a propagandist in Kenya quickly realises that propaganda today works for very little. Even if it was proved that Kibaki was a cannibal, it would change little in his election chances.
So Mutua turns his considerable talents into organising mini-Nuremburg rallies ( Najivunia etc) and trying to stitch his heart onto his sleeve.

Hmmm, what was that about a working nation?
report abuse
vote down
vote up
Votes: +0
0
...
written by Mike Njeru (article author) , July 04, 2007
Correction: Of course, Simeon Nyachae is no longer Energy Minister. Maybe the fire he was breathing inspired the "Energy" tag. The reference is no more than a typing error; Hon Simeon Nyachae is Kenya's Minister for Roads.
report abuse
vote down
vote up
Votes: +0
0
kazi ya mkono
written by emmo opoti , July 07, 2007
Shows how hard such jobs are. I too would be tempted if charged with defending a largely incompetent government, to compel it to give me something worthy of my protestations.

Imagine being a lawyer for someone who keeps committing crimes under the full glare of CCTV.
report abuse
vote down
vote up
Votes: +0
0
Artificial
written by My name is , July 09, 2007
THAT MUTUA GUY IS SO ARTIFICIAL HE LOOKS AS THOUGH HE AS MANUFACTURED IN A GOVERNMENT LAB OR IS HE ONE OF THOSE 3D PROJECTIONS?Hand qhwouete Weeh har sayinhg his.....(Who are WE)
report abuse
vote down
vote up
Votes: +0
0
...
written by Amir Ibrahim , July 10, 2007
Tony Blair had a man in a roughly similar position. His name was Alistair Campbell, and like Dr Mutua, he was once a journalist. Like Emmo and Wanyama have indicated above, such a job usually pushes the mere spokesman into a corner where he is constantly defending things he has no control over, remember Kamotho, or even Tom Mboya?
In the end you start intefering, and everyone hates you, both those you are defending and their detractors.
report abuse
vote down
vote up
Votes: +0
0
...
written by gamus , July 14, 2007
It's a shame I really used to admire Dr. Mutua the journalist. His work on HIV, African constitutions and gorvernance,and women's plight in the middle east was phenomenon. I tend to believe that if any one can do this job,it him, but He will need all the time and miracles he can get to teach Kenyans to be open minded. For instance, the issue of safety belts,Thats the best idea Gov' ever came up with, but how did the people recive it? as a scam to hick fares. I think Kenyans should drop their two cents politics and realize what they got.Stop fighting the guy and listen to what he got to say.political divisions aside.
report abuse
vote down
vote up
Votes: +0
0
mutua does a good job
written by muthomi , February 28, 2008
mututa does a good job only that he is dealing with difficult peaople who dont recognise his job.
once you allocate duties to people it is the responsibility of all the others to respect each ones mandate.so the cabinet ministers should leave press briefing to mutua and concentrate on administration issues.about him ordering the contractor to be arrested do you get someone doing wrong and walk away saying that you will go to report or you just act?
MUTUA KEEP UP THE GOOD JOB
report abuse
vote down
vote up
Votes: +0
Write comment

security image
Write the displayed characters


busy
Last Updated ( Thursday, 05 July 2007 )
 
< Prev   Next >


Login/Register

Login/ Register

click to subscribe
feed image

Contact

This e-mail address is being protected from spam bots, you need JavaScript enabled to view it for content related questions and suggestions

This e-mail address is being protected from spam bots, you need JavaScript enabled to view it for republication enquiries

This e-mail address is being protected from spam bots, you need JavaScript enabled to view it to report faults or offensive comment.


Archives | About Us | KenyaImagine How To | Privacy Policy | ContactUs | Join KenyaImagine |  Advertise Here| Legal Disclaimer | Terms & Conditions | Directory
rss-2.png

 

Copyright 2009 KenyaImagine.com, the KenyaImagine logo and KenyaImagine.com are trademarks of  The Imagine Company

Buy Cheap Software Corel Home Office 5.0 Multilingual Corel WordPerfect Office 2002 Professional Edition